
Frequently asked questions.
Frequently Asked Questions
1. How can AI assistants help clients find my law firm?
AI-powered search tools like Google SGE, Bing Copilot, and ChatGPT are now guiding users to law firms directly. By structuring your website content, reviews, and profiles in ways that AI can easily parse, we help ensure your firm is included in those recommendations.
2. What makes your marketing different from other agencies?
JD Media was founded by an attorney with a background in AI. We understand both the legal industry’s needs and the technology behind modern search and visibility tools, giving us an edge in driving real case-generating results for personal injury firms.
3. Do I need to run ads to benefit from AI visibility optimization?
No. Our Beyond a Reasonable Search package focuses entirely on organic visibility with AI assistants. Ads become even more effective when paired with optimization, but they aren’t required to see results.
4. How quickly can I expect results?
Firms often see early improvements within 30–60 days, especially in AI assistant test searches. Full visibility impact builds over a few months as AI systems “learn” and trust your content.
5. Will this work for multi-location law firms?
Yes. AI assistants give answers based on geography, so optimizing each location increases your chances of being recommended. We scale our work to cover multiple offices without rebuilding from scratch.
6. How do you measure success?
We run baseline AI assistant searches (Google SGE, Bing, ChatGPT) before starting, then compare visibility and lead flow after implementation. Our focus is not just on rankings but on converting AI visibility into signed cases.
7. What’s the difference between “Beyond a Reasonable Search” and “Closing Argument”?
Beyond a Reasonable Search → One-time AI visibility optimization.
Closing Argument → Full ad + conversion optimization package to turn expensive clicks into signed clients.
8. Why should I choose JD Media for my law firm?
Because we’re not just another marketing company—we’re a team led by an attorney, powered by AI expertise, and 100% focused on personal injury firms. Our goal isn’t “likes” or “views”—it’s signed cases.